Company: A Major International Telecommunications Company

Differentiation for high value consumers

Differentiation for high value consumers

Client Needs

  • The company needed a solution to enhance customer experience beyond voice and data for their most valuable subscribers

Consumer Needs

High value mobile subscribers desire an always-on concierge & lifestyle service as an added value to their voice and data core offering.

Our Solution

  • Provision of additional multi-dimensional concierge and lifestyle services to create a VIP community
  • VIP service includes:
    • Information & organizational requests
    • Reservation & booking facilities
    • Entertainment & leisure activities
    • Expert help on shopping, fashion & entertainment
    • Roadside and home assistance
    • Travel booking services including lounge pass and travel insurance

Business Results

  • We provide this solution on behalf of the company to over 100,000 customers in specific geographic markets
  • Program was nominated for several loyalty industry awards for best loyalty program
  • Our VIP community is now an integral part of the company’s loyalty platform

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